The Christmas Truck
Some people admit to only feeling festive when the Christmas Coca Cola advert, with the beautifully lit up red truck, comes onto the television.
This advert actually fell into disuse around 2001, after Coca Cola restructured
its advertising model to produce adverts locally rather than centrally in the
companies? Atlanta headquarters. However air max schweiz , after many phone calls from consumers all over the world, saying that the advert
represented the start of the festive season, the company were forced to place
the advert back into use. Haulage workers driving the Coca Cola trucks, like on
the advert, are encouraged to decorate their trucks with the stereotypical red
LED lights. These trucks are therefore a common sight on the freeways of America
during the Advent season.
The Hola MohallaTruck
During the Sikh festival of Hola Mohalla it is common for participants to decorate their
trucks http://www.niketnkaufenschweiz.com/ , before carrying out haulage work. The decorations are similar in style to the
Diwali trucks, but slightly less elaborate. Instead of floral offerings, crepe
paper decorations hang from the bumpers and windows of the truck, whilst
artificial flower garlands decorate the front bonnet and balloons hang from the
side doors. However, during the festival the goods that the haulage workers are
carrying slightly differ from those they are used to in their regular line of
work. Haulage workers carrying participants to and from the carnival procession
in their decorated trucks air max plus kaufen , whilst the participants sing Kirtan hymns in the back.
The Dekotora Truck
Whilst many haulage workers will only decorate their trucks for special occasions, in Japan truck decoration is actually an art form. The art is
known as dekotora and trucks are painted in loud and brash designs. They
commonly have neon or ultra violet lights and are in some instances designed to
look like animals or anime characters. The trucks can be used for haulage work,
but more commonly they are decorated by hobbyists who drive them to special
events. However, whilst dekotora sounds like a lot of fun, there are strict
rules that the participants all have to adhere to. The side bumpers air max tn kaufen , for example, must be made with broad plankers instead of the usual pipes. These are often decorated with paper lanterns and different
types of illuminations.
The Diwali Truck
Haulage companies in India are encouraged to decorate their lorries for Diwali; the festival of
lights. This sport can actually become quite competitive with those carrying out
haulage work during the festival, trying to out do their colleagues by having
the most elaborately decorated lorry. Strings of marigold flowers are wrung
around the front of the truck and the bumper and these are known as ?pura?. The
flowers have already been offered to the goddess, Lakshmi and after receiving
her blessing are then hung from the trucks as an omen of good fortune. Marigold
flowers aren?t the only form of decoration and ribbons are often hung from the
wing mirrors, whilst tassels cover the mud flaps and grill of the vehicle.
Haulage workers also use the excuse of the festive period to treat their trucks
to a new lick of paint air max kaufen , so that they really outdo their rivals on the road.
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