The crunch, crackle, and pop in the
snap crackle pop is the result of a chemical reaction between the rice and the milk. The heat of the milk breaks down the starch in the rice and releases steam. The steam creates small air pockets in the grits, which then collapse and make a popping sound when the grits are disturbed. This is actually a very complex process that involves both chemistry and physics. The sound of crackling, crunching, and popping is created by the release of carbon dioxide, which is produced when the starch in the rice breaks down. The sound is also influenced by the shape and texture of the cereal, as well as the viscosity of the milk